Practical tip – Dual Career –Artificial intelligence Recruiting
Updated: Jan 12
Artificial intelligence, in short AI, has a big impact in different areas as per RTS (Radio Télévision Suisse) news report published on 03.2019. One area is the recruitment process applied in many companies, many of us are still unaware. You may think your job application has been read by a person, but it is a software that handles the first selection.
A Russian artificial intelligence developed by a start-up has seduced several large groups such as Ikea or L'Oréal: it is a female avatar called Vera, whose role is similar to a virtual HR Assistant, sorting applications and even interviewing candidates.
Middle sized companies (PME) in the Swiss French part have not yet invested in that tool.
However, many PME have used IA for the first selection of applications. The procedure is simplified, says the director of a Swiss online recruitment firm. The applicants upload their CV in the software, which undergoes a semantic analyze (semantic analysis is the process of drawing meaning from text. It allows computers to understand and interpret sentences, paragraphs, or whole documents, by analyzing their grammatical structure, and identifying relationships between individual words in a particular context). The analysis checks the match between the CV and the requirements of the job ad.
Antaes, a recruitment firm based in Geneva is hiring engineers on behalf of other companies. The firm processes more than 400 CVs per week. As per the Recruitment Manager, algorithms bring considerable time savings for the first round of candidates' selection, AI has demonstrated better abilities doing overwhelming repetitive work. One consequence, though, is that CVs tend to become formatted (only matching keywords in terms of skills and competencies are selected by AI). On the other hand, human time is more valuable in face-to-face interviews to test soft skills and social behavior of the candidate.
Swissport prefers the traditional way, doubting that machines are good enough for the job. The process is long and time consuming, but the firm puts the human behavior in the center, wants to exchange in person to understand the candidate’s discipline (example: to wear his uniform correctly) and motivation. This gives more chances to profiles with uncomplete CVs.
Cocooning tips to jobseeker:
1. Use artificial intelligence job-seeking tools to find open positions that match their particular skill-set and discover organizations with the culture they want
2. Use keywords in your CV and cover letter that would be relevant for the position you seek.
3. Write like a human (take care of wording? and phrase structure, avoid grammatical errors). Afterall it will be a human reading your text in the end!
4. Be sure your contact info is published in the application tool or on Linkedin (should it be coded private, no one can contact you).
5. Be prepared for digital interviews: wording will be assessed, but also facial expressions and body language
6. Remember, any photo on social media could be analyzed by a potential employer